How to Monetize Your Blog

Once a blog is up and running there are a variety of tools to add extra profits to your bottom line. Regardless of your industry, business model or even your blog format monetizing your blog is a great way to boost profits. Here are a few tips to get started.

• Google AdSense. Google has become the king of search engine advertising. AdSense enables blog owners to get paid whenever someone on your site clicks on one of the AdSense ads. Advertisers can also bid to appear on your site on a cost per thousand impressions basis. Both types of bids compete in Google’s AdWords program to ensure that you optimize your ad revenue. Using their spiders, Google automatically crawls the content of blog posts and adds ads that are relevant to your audience and your site content. Many blog visitors find the ads useful which means added value to your prospects and customers in addition to profits.

• Kontera. Kontera is a service which provides advertisements based on text links or “content links.” Content Links are per click advertising units linked to a relevant keyword discovered in real-time on a web page from among Kontera’s thousands of online publishers. The most relevant keywords within a webpage’s content are highlighted and matched to deliver the most relevant cost per click ad. By moving their cursor over your linked keyword, prospective customers will see your ad complete with logo and other graphic elements. Like AdSense you get paid when people click on the advertisement.
• Adbright. AdBrite claims 548 million impressions a day on 63,032 sites. It also works as a pay per click opportunity and like Kontera and AdSense, publishers and blog owners have control over the type of ad and ad content published on their site. AdBrite provides: Text and banner ads with customizable layout as well as full page ads. AdBrite takes their service a step further and allows publishers the ability to review each ad before it appears and publishers can set the price for ads bought directly on their site.
• Yahoo Ads. Another tool to monetize your blog are Yahoo Ads. This system works similarly to other pay per click. Publishers are able to design their ad by customizing color and layout so that it best fits their site. A code is created, as it is with other monetizing venues, the code is pasted into your source code and you’re ready to start making money.

Monetizing your blog can be a fantastic way to increase your monthly profits by a significant amount. Explore your options and start making money today!